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Money clarity & calm
for female founders

For women in business who are done second‑guessing themselves and their numbers.

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Welcome!
My name is Shai Todd
I turn money confusion into clear, confident decisions, drawing on my 20 years in finance and SME accounting.

For brilliant women who feel they should be good with money… but feel anything but.

You didn't start your business to stare at spreadsheets.

You're brilliant at what you do, but money still feels messy, emotional, or like something you should have figured out by now.
 

Maybe you recognise yourself in this?

☑️You avoid checking your accounts because it makes you anxious.

☑️Your revenue looks good on paper, but you're not paying yourself properly.

☑️ Pricing, tax and cashflow feel murky, so you keep putting off decisions.

☑️ You're scared to ask for help because you think you'll be judged.

You're not alone. And you're not bad with money.

you just haven't been given a calm, supportive space to learn, heal and decide.

Clarity in your numbers, calm in your nervous system

Imagine......
 
Knowing, at a glance, what's coming in, what's going out and what you can pay yourself.
 
Having a simple, weekly "money date" that takes 30 minutes and actually feels grounding.
 
Pricing your work with confidence, instead of guessing or shrinking.
 
Feeling safe to look at your numbers, because you know what they mean and what to do next.

That's the work we'll do together.

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You’re smart and capable – but money, pricing and business decisions still feel foggy or heavy. You want someone who understands the numbers, but also understands the woman behind the business.
 
I help you turn confusion into clear, confident decisions with guidance that feels supportive, never judgmental.

Empathetic guidance for financial clarity and calm.

Bringing 20 years of experience in client facing finance roles in investments and SME accounting, I merge technical expertise with a deeply human coaching style.
 
Together, we move past the technical jargon to uncover the financial clarity you need to see clearly, feel calmer, and make decisions you can trust for your long-term growth.

Monthly Calm 

Choose Your Path to Financial Calm

Professional, empathetic guidance.
Designed specifically for female founders.
Turning money confusion into clear, confident decisions.

Monthly Calm 
6 month minimum commitment
Small group

For women in business at a crossroads.

 



Something big is shifting and you want structured, intensive support to reset your relationship with money and your business.

Your Financial
Clarity Partner

Ongoing monthly commitment
1:1 support

Your Financial Clarity Partner 

Established female founders and SME owners.

 



You want a long‑term thinking partner around money, business decisions and boundaries.

Strategic Confidence
6 month minimum commitment
Small group

For early‑stage female founders.

Women in the first years of business (or pre‑revenue) who feel overwhelmed by money, decisions and all the “shoulds”, and want a gentle, structured place to make sense of it.

Not Sure Which Is for You?

Let's decide together

If you're reading this thinking "I know I need this, but I'm not sure which option fits me best," we can talk it through.

Book a short, no-pressure call and we'll look at:

  • Where you are right now with money and mindset.
  • What you want the next 6–12 months to look like.
  • Whether 1:1 ongoing support or a working in a small group  will serve you best (or if you're better suited to our regular accountancy/tax services instead).
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